The 2016 Sony World Photography Awards are now open for entries.

Enter the world’s largest and one of the most respected photography awards for free today.

About the Awards:

The Sony World Photography Awards is the world’s biggest photography competition and its aim is simple: to recognise and reward the best contemporary photography in the world.

The awards have brought untold reward and recognition to those involved and each year offers an incredible $30,000 (USD) in cash prizes plus the latest Sony digital imaging equipment.

Free to enter, photographers of all abilities are invited to submit either their best single shots or series of work.  The images are judged by the World Photography Organisation and a specially selected jury from the World Photographic Academy which is made up on the photographic industry’s most esteemed individuals.

The awards offer an unparalleled opportunity for exposure for photographers at all stages of their career and are known worldwide by industry leaders.

The annual awards gala and ceremony takes place in London, welcoming an international attendance of industry leaders to celebrate the recognition of the best in contemporary photography and each year also pays tribute to one of our masters with the Outstanding Contribution to Photography Award. Supporting the celebration is an exhibition of the winners and shortlist, comprising of hundreds of photographs expertly curated inside the historic London landmark, Somerset House.

The Competitions: 

The Sony World Photography Awards has five competitions:

  • Professional – 14 categories, judged on a series of images, aimed at serious photographers
  • Open – 10 categories, judged on a single image, open to all
  • Youth – 3 categories, for photographers aged 12-19
  • Student Focus – for those studying photography
  • National Award – finding the best single image taken by a local photographer in over 50 countries

The awards offer categories across all genres of photojournalism, fine art and commercial photography.  The 2015 edition attracted over 173,000 entries from 171 countries. View winners galleries here.  In addition to cash prizes for the overall Professional and Open Photographers of the Year, category winners also receive the latest digital imaging equipment from Sony.

Exposure and Benefits: 

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Exposure is given to not only the winning but also the shortlisted photographers.

Recognised photographers can receive:

  • Exhibition at Somerset House, London
  • Potential to be included in international exhibitions
  • Inclusion in the Sony World Photography Awards book
  • Potential to work with Sony on a variety of digital imaging projects

The World Photography Organisation has a thriving online presence and engages with photography enthusiast and professionals worldwide via its:

  • Website
  • Blog
  • Twitter
  • Facebook

Photographers connected to the awards are used across all these platforms throughout the year – from offering top tips on shooting in low light on Instagram, to a showcase interview seen by millions on the WPO website or tweets about a photographer’s latest show on Twitter.

The annual PR campaign for the awards permeates all types of media and generates huge interest not only in the awards’ winners, but for those on the shortlist too. Coverage can be seen everywhere from the world’s highest circulation newspapers and most read websites to spreads in luxury magazines and key photographic trade titles. There is worldwide media interest not only in the awards’ winners, but those on the shortlist too and bespoke PR campaigns are created for nearly all those involved.

In 2015 over 740,660 articles worldwide were published about the awards and its photographers. English language articles were read by 950,814,837 people.

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by admin